General Management

Market and competition information for operative business and strategic management

We support you with the procurement of information about your market and your competitive environment in order to increase the profitability of your hotel.

The hospitality industry is characterized by strong fluctuations, fierce competition and high growth targets. In this highly complex economic environment you are responsible for planning and organizing all corporate measures for your hotel. Furthermore, you need to ensure that all departments run their daily operation smoothly, while consistently achieve the highest service standards. The market observation of key performance indicators such as RevPar, ADR, occupancy, reviews, events, competition data and the city demand, have to be considered for an optimal positioning on the hotel market. Efficient reports and real-time analysis in our HQ plus application allow for the realization of a greater sales and profit potential.
Fabian Specht

"Our goal is to provide our clients with technology that helps them to drive better revenue by combining key business and market intelligence data with advanced analytics. Integrating our leading revenue management software with rate shopping tools such as HQ plus will result in our clients benefiting from the combined strengths of both these systems, automatically incorporating this market intelligence data into the pricing decisions; a unique approach by IDeaS helping also to free-up time for strategic activities to help grow their businesses."

Fabian Specht, EMEA Managing Director